Gorilla glass is marketing at its best topic

Hello. I have managed to scratch my precious S4 screen just after using the phone for a week. Yeah I do have a mild case of OCD (at least what I think is mild :p) considering that I do use a pouch for it I wonder what is the point with all those videos showing off the impressive Gorilla glass x. Of course the second I noticed it I applied a screen protector. So much for Gorilla glass..